TOURISM CONSULTANCY FOR Governments &
destination management organisations

For more than 15 years, Maximum Exposure’s consultants have worked with national and regional governments and destination management organisations (DMOs) to develop and promote sustainable tourism as an engine of economic, social, and cultural development. Our tourism consultancy is rooted in evidence-based practice and experience in a variety of emerging destinations, particularly in the Caucasus and Central Asia. 

Tourism consultancy for governments and DMOs
Uzbekistan hosts the 25th UN Tourism General Assembly in Samarkand

Maximum Exposure has provided tourism consultancy and PR services for the following government organisations and DMOs:

  • Arts and Culture Development Foundation, Republic of Uzbekistan
  • Committee for Tourism Development, Republic of Tajikistan
  • Committee for Tourism, Republic of Karakalpakstan
  • Committee for Tourism, Republic of Uzbekistan
  • Georgian National Tourism Administration, Georgia
  • Ministry of Economy, Kyrgyz Republic
  • Ministry of Finance, Republic of Tajikistan
  • Moscow Convention Bureau, Russian Federation
  • National PR Centre, Republic of Uzbekistan
  • Navoi Regional Tourism Department, Republic of Uzbekistan

Strategic development is a key part of Maximum Exposure’s tourism consultancy offering. We work with government departments and DMOs to develop their sustainable tourism strategies, roadmaps, and master plans, and then provide support for their implementation, monitoring, and evaluation. Our team‘s areas of expertise include: 

  • Strategic planning
  • Policy making
  • Product development 
  • Investment promotion
  • Heritage and nature conservation
  • Capacity building
  • Branding and marketing  
Sophie Ibbotson presenting on sustainable tourism at Tashkent International Tourism Fair
Tourism consultancy for governments and DMOs
Maximum Exposure filming ethno sports in the Kyrgyz Republic

A tourism destination can have the best tourism products and services in the world, but without effective marketing and PR, tourists won’t know that it is there to visit! Maximum Exposure’s tourism consultancy incudes market research and segmentation and the writing and implementation of strategic marketing plans. Our team and partners also deliver a comprehensive range of tourism PR services including:  

  • Distribution of press releases and the organisation of press trips
  • Placement of editorial content in top tier media outlets
  • Designing, executing, and evaluating paid-for advertising and advertorial campaigns
  • Digital marketing, including website development, SEO, PPC advertising, and social media management 
  • Video production, photography, and the creation of media libraries

One of the things the Maximum Exposure team enjoys most is supporting clients with the organisation and promotion of international events. Our tourism consultancy and support varies from concept development, project management, and the identification of suitable contractors, to speech writing, organising press conferences, and video production. Whether your event is a trade fair, a conference, or a cultural spectacle, we have the consultants to make it happen! Our favourite event projects to date include:

  • 25th UN Tourism General Assembly in Uzbekistan
  • 1st UNWTO Global Conference on Wine Tourism in Georgia
  • National stands at the World Travel Market and ITB Berlin
  • Driving with Zoe classic car rally in Georgia
Tourism consultancy for governments & DMOs
Maximum Exposure's consultants at the 1st UNWTO Global Conference on Wine Tourism, hosted in Georgia.